Privacy Policy
Last updated: September 18, 2026
The Back of the Postcard respects your privacy. This Privacy Policy explains what information may be collected when you visit https://backofthepostcard.com, how that information is used, with whom it may be shared, and the choices and rights available to you.
Who We Are
The Back of the Postcard is a travel website operated by [FULL LEGAL NAME].
Website: https://backofthepostcard.com
Email: mail@backofthepostcard.com
For purposes of applicable data protection law, [FULL LEGAL NAME] is the data controller for personal information collected through this website.
Information We Collect
We may collect information that you provide directly to us as well as information collected automatically when you use the website.
Information You Provide
Depending on how you interact with the website, you may provide information such as:
- Your name
- Your email address
- Information submitted through a contact form
- Information submitted when leaving a comment
- Information submitted when subscribing to email communications
- The contents of messages or correspondence you send to us
Information Collected Automatically
When you visit the website, certain technical information may be collected automatically by the website, our hosting provider, analytics services, security tools, and other technologies used to operate the site.
This information may include:
- IP address
- Browser type and version
- Device type
- Operating system
- Approximate geographic location
- Referring website or source
- Pages visited
- Links or features interacted with
- Date and time of visits
- Session and usage information
- Cookie or similar device identifiers
- Technical information relating to website performance and security
We use this information to operate, maintain, secure, analyze, and improve the website and, where you have provided the required consent, to measure and improve our marketing.
Legal Bases for Processing
Where the General Data Protection Regulation (“GDPR”) or similar laws apply, we process personal information under one or more of the following legal bases:
Consent
We rely on consent when required for activities such as:
- Placing non-essential analytics cookies
- Using advertising or marketing tracking technologies
- Sending optional email newsletters or marketing communications
You may withdraw your consent at any time. Withdrawal does not affect processing that occurred before consent was withdrawn.
Legitimate Interests
We may process information when necessary for our legitimate interests, provided those interests are not overridden by your rights and interests.
These interests may include:
- Operating and maintaining the website
- Protecting the website against fraud, abuse, and security threats
- Understanding basic website performance
- Responding to inquiries
- Maintaining appropriate business and administrative records
Legal Obligations
We may process or retain information when necessary to comply with applicable legal, regulatory, tax, or other obligations.
Contractual Necessity
If we later offer products or services that you request or purchase, certain processing may be necessary to provide those products or services or take steps at your request before entering into a contract.
Website Hosting and Server Logs
The Back of the Postcard is hosted using services provided by Hostinger.
When you visit the website, Hostinger’s infrastructure automatically creates server and access logs. These logs may contain information such as your IP address, the time of the request, the page or resource requested, browser and device information, and approximate location information.
Server logs are used for purposes such as delivering the website, troubleshooting technical problems, monitoring website performance, preventing abuse, and maintaining website security.
We process this information based on our legitimate interest in operating and securing the website.
Analytics and Tracking Technologies
We use third-party analytics and tracking technologies to understand how visitors use The Back of the Postcard, evaluate our content, understand where visitors come from, and measure the effectiveness of our promotional activities.
Where required by law, these technologies will not be activated until you have given the appropriate consent through our cookie consent system.
Google Analytics
We use Google Analytics 4, a website analytics service provided by Google.
Google Analytics helps us understand how visitors find and use the website. Depending on your consent choices and our configuration, Google Analytics may process information such as:
- Pages viewed
- Sessions and visits
- Approximate geographic location
- Browser and device information
- Referring sources
- Interactions with website content
- Cookie-based or similar identifiers
Google Analytics may use cookies and similar technologies to distinguish visitors and sessions and generate aggregated reports about website usage.
We use Google Analytics to understand website traffic and improve the content and usability of The Back of the Postcard.
Where consent is legally required, Google Analytics will be activated only after you consent to analytics technologies.
Google processes information according to its own privacy terms and policies.
Pinterest Tag
We use, or intend to use, the Pinterest Tag, a tracking technology provided by Pinterest.
The Pinterest Tag allows us to understand how visitors interact with The Back of the Postcard after viewing or interacting with content or advertising on Pinterest and to measure the effectiveness of Pinterest-related marketing.
Depending on its configuration, the Pinterest Tag may process information such as:
- Pages visited
- Website interactions
- Referring URLs
- Device and browser information
- Screen information
- Cookie and device identifiers
- Information about whether particular website events occurred
Pinterest may use cookies and similar technologies to recognize browsers or devices and associate website activity with its services.
Where required by law, the Pinterest Tag will be activated only after you consent to advertising or marketing technologies.
Pinterest processes information according to its own privacy terms and policies.
Meta Pixel
We use, or intend to use, the Meta Pixel, a tracking technology provided by Meta, the company that operates services including Facebook and Instagram.
The Meta Pixel helps us measure how visitors interact with The Back of the Postcard, understand the effectiveness of promotions on Meta platforms, and build a better understanding of how visitors reach and use the website.
Depending on its configuration, the Meta Pixel may process information such as:
- Pages visited
- Website interactions or events
- Browser and device information
- Referring information
- Cookie or device identifiers
- Information about interactions with advertising or content
Meta may combine information received through its business tools with other information it holds in accordance with its own privacy policies and user settings.
Where required by law, the Meta Pixel will be activated only after you consent to advertising or marketing technologies.
Meta processes information according to its own privacy terms and policies.
Cookies and Similar Technologies
The Back of the Postcard uses cookies and similar technologies.
Cookies are small files stored on your browser or device. Similar technologies may include pixels, tags, local storage, and other technologies used to recognize a browser or device or record information about website activity.
We may use the following categories of technologies:
Strictly Necessary Cookies
These technologies are necessary for basic website operation, security, administration, or remembering your privacy choices.
Where legally permitted, strictly necessary cookies may be used without consent because the website cannot provide the relevant function without them.
Analytics Cookies
Analytics technologies help us understand how visitors use the website, including which pages are visited and how visitors arrive at and interact with the site.
This category includes technologies associated with services such as Google Analytics.
Where required by law, analytics technologies are activated only after consent.
Advertising and Marketing Cookies
Advertising and marketing technologies help us understand the effectiveness of promotional activities and may allow advertising platforms to associate interactions on this website with activities on their services.
This category may include technologies associated with:
- Meta, including Facebook and Instagram
Where required by law, advertising and marketing technologies are activated only after consent.
Comment Cookies
If comments are enabled and you leave a comment, you may choose to save information such as your name, email address, and website in cookies so that you do not need to enter it again when leaving another comment.
Administrative Cookies
WordPress may place cookies when an authorized website administrator logs into the website. These cookies are used for authentication, website administration, and display preferences and are not intended for ordinary visitors.
Managing Your Cookie Choices
When required by applicable law, you will be given the opportunity to accept, reject, or manage non-essential cookies and tracking technologies through our cookie consent system.
You may change or withdraw your choices through the cookie settings available on the website.
Rejecting non-essential cookies will not prevent you from accessing the basic content of The Back of the Postcard.
You can also manage or delete cookies through your browser settings. However, disabling certain necessary cookies may affect some website functionality.
Comments
If comments are enabled and you leave a comment, we may collect the information entered in the comments form along with your IP address and browser user agent information for purposes such as spam detection and website security.
An anonymized string created from your email address, sometimes called a hash, may be provided to the Gravatar service to determine whether you use that service. If your comment is approved, your Gravatar profile picture may be publicly visible alongside your comment.
Comments and associated metadata may be retained indefinitely so that follow-up comments can be recognized and moderated appropriately.
Contacting Us
If you contact The Back of the Postcard by email or through a contact form, we may collect your name, email address, and the contents of your message.
We use this information to:
- Respond to your inquiry
- Communicate with you
- Address technical, legal, or security matters
- Maintain appropriate correspondence and administrative records
Correspondence may be retained for as long as reasonably necessary for these purposes.
Email Newsletters
If you choose to subscribe to an email newsletter or other email communications, we may collect information such as your email address and, where requested, your name.
We will use this information to send the communications you requested.
Where required by law, these communications will be sent on the basis of your consent. You may unsubscribe at any time by using the unsubscribe link included in an email or by contacting us.
[This section should be updated with the name of the email/newsletter provider once one is selected.]
Embedded Content From Other Websites
Articles on The Back of the Postcard may include embedded content such as videos, maps, images, social media posts, or other material from third-party websites.
Embedded content may behave in the same way as if you visited the third-party website directly.
Those third parties may collect information about you, use cookies or similar technologies, and monitor your interaction with their content. If you have an account with the third-party service and are logged into that account, the provider may associate your interaction with your account.
The Back of the Postcard does not control the privacy practices of third-party websites or services.
External Links
The Back of the Postcard contains links to websites operated by other companies and organizations.
When you follow a link to another website, that site’s privacy practices and policies apply. We are not responsible for the privacy, security, or content practices of third-party websites.
Who We Share Information With
We may disclose personal information to service providers when reasonably necessary to operate, analyze, secure, or promote the website.
These providers may include:
- Hostinger, for website hosting and infrastructure
- Google, for website analytics
- Pinterest, for analytics, advertising measurement, and marketing
- Meta, for analytics, advertising measurement, and marketing
- Security and spam-prevention providers
- Email and newsletter providers, if used
- Other technical providers necessary to operate the website
We may also disclose information where reasonably necessary to comply with applicable law, respond to lawful requests, protect our legal rights, investigate fraud or misuse, or protect the security of the website and its users.
We do not sell personal information for money.
Certain privacy laws may define some disclosures made in connection with online advertising or tracking as “sharing,” “targeted advertising,” or similar terms even when no money is exchanged. Where such laws apply to us, we will provide the choices and rights required by applicable law.
International Data Transfers
Some of the companies that provide services to The Back of the Postcard operate internationally and may process information in countries outside your country of residence, including outside the European Economic Area.
Where applicable data protection law requires safeguards for an international transfer of personal information, we and our service providers will rely on appropriate legal mechanisms, such as approved contractual safeguards or other recognized transfer mechanisms.
How Long We Retain Information
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected and to meet applicable legal, security, administrative, or recordkeeping requirements.
Retention periods vary depending on the type of information and service involved.
For example:
- Comments and their associated metadata may be retained indefinitely.
- Correspondence may be retained for as long as reasonably necessary to respond to inquiries and maintain appropriate records.
- Website and security logs may be retained according to our operational needs and the practices of our hosting and security providers.
- Analytics and advertising data may be retained according to our settings and the retention policies of the applicable service providers.
- Email subscription information may be retained until you unsubscribe and for a reasonable period afterward where necessary to maintain suppression records or comply with legal obligations.
Information that is no longer required may be deleted or anonymized.
Data Security
We take reasonable technical and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
We also rely on service providers that maintain their own security measures for the systems and information they process.
However, no method of transmitting or storing information on the internet can be guaranteed to be completely secure.
Your Privacy Rights
Depending on where you live and the laws that apply, you may have rights concerning your personal information.
These may include the right to:
- Request access to personal information we hold about you
- Request correction of inaccurate or incomplete information
- Request deletion of personal information
- Request restriction of certain processing
- Object to certain processing
- Request portability of certain information
- Withdraw consent where processing is based on consent
- Object to or opt out of certain forms of targeted advertising where applicable
- Lodge a complaint with an appropriate data protection authority
You may exercise applicable privacy rights by contacting:
We may need to verify your identity before completing certain requests.
If you are located in the European Economic Area, you also have the right to lodge a complaint with the data protection supervisory authority responsible for your jurisdiction.
Changes to This Privacy Policy
We may update this Privacy Policy when our website, technology, business practices, service providers, or legal obligations change.
When we make changes, the “Last updated” date at the top of this policy will be revised.
We encourage you to review this policy periodically.
Contact
Questions about this Privacy Policy or requests concerning your personal information may be sent to:
The Back of the Postcard
Operated by: [FULL LEGAL NAME]
Email: mail@backofthepostcard.com
Website: https://backofthepostcard.com